About:
First held in 1987, South by Southwest, also known as SXSW is an annual conference and festival held in Austin, Texas, that brings together a wide range of creative industries, including music, film, interactive media, and more.
SXSW features a diverse array of programming, including keynote speeches, panel discussions, workshops, film screenings, and musical performances. The festival attracts a broad range of attendees, including musicians, filmmakers, entrepreneurs, journalists, and other creative professionals.
The founder of South by Southwest (SXSW) is Roland Swenson. Along with his co-founders, Louis Black and Nick Barbaro, Swenson launched the festival as a way to showcase Austin's vibrant music scene and to promote the city's creative culture more broadly.
Famous For:
The festival is known for its innovative and forward-thinking approach, with a focus on emerging trends and new technologies. SXSW has become a key platform for launching new products and services, as well as for discovering new talent and connecting with like-minded individuals and companies.
Creation Purpose:
The initial goal of the festival was to bring attention to Austin's diverse and thriving music scene, which included a range of genres and styles, from blues and country to punk and rock. Over time, the festival expanded to include other creative industries, such as film and interactive media, reflecting Austin's broader reputation as a hub of innovation and creativity.
Fun Facts:
The first SXSW festival in 1987 featured only 700 attendees, while the 2019 festival attracted over 400,000 attendees.
The festival has a significant economic impact on Austin, generating an estimated $355.9 million in revenue for the city in 2019.
SXSW has also been known to feature surprise performances from major artists, such as Prince, Jay-Z, and Kanye West.
In 2019, SXSW featured the world's first-ever live 5G broadcast, using the latest technology to stream a performance by English singer-songwriter, Jacob Banks.
Impact on the Music Industry:
SXSW played a major role in helping bands and artists with their careers. Many successful bands, such as The White Stripes and John Mayer, credit SXSW for helping them gain recognition and success.
Festival was scheduled from 07 Mar to 15 Mar 2014 (8 day(s)).
South By Southwest (SXSW) takes place in Austin, United States. Here is the full address of the festival: Austin Convention Center, Austin, TX, US 78701
Coldplay, Imagine Dragons, maNga, Pitbull, 50 Cent, Lady Gaga, Travis Scott, The 1975, Sam Smith, Tyler, the Creator, Kendrick Lamar, The Neighbourhood, Machine Gun Kelly, Hozier, SZA, Snoop Dogg, Keith Urban, Glass Animals, Asking Alexandria, Willie Nelson, The Kooks, Starset, Polyphia, Vance Joy, Jungle, Steve Aoki, Charli XCX, Blondie, Melissa Etheridge, Young the Giant, Stick Figure, Tech N9ne, Elle King, Skrillex, Thy Art Is Murder, Zedd, Future, Shakey Graves, Ludacris, Thundercat, Royal Blood, The Story So Far, Bleachers, Kaytranada, COIN, Michael Martin Murphey, Gary Numan, Nas, London Grammar, Angel Olsen, Tiny Moving Parts, Hayes Carll, The Jungle Giants, Iggy Azalea, Lime Cordiale, Kurt Vile, Future Islands, Bad Suns, Tinariwen, YOSHIKI, Wolf Alice, Lucinda Williams, Crown the Empire, Local Natives, Foster the People.
The most popular genres and subgenres of the past edition were:
rock
pop
electronic
indie
indie rock
alternative
alternative rock
indie pop
experimental
electronica
americana
rnb
garage rock
lo-fi
folk rock
hardcore
metal
dream pop
psychedelic