Splendour in the Grass 2024

About:
Splendour In The Grass is one of the most well-known music festivals in Australia. Held over three days at North Byron Parklands in Northern New South Wales, this festival brings together some of the biggest names in music from all around the world to perform for thousands of attendees.

From rock and pop, to hip-hop and EDM, this annual event has something for everyone.

Famous For:
Splendour In The Grass is known for offering a variety of activities and workshops ranging from yoga classes to film screenings. With its diverse lineup and unique experience, it’s no surprise that Splendour In The Grass has become one of the most highly anticipated events on Australia's festival calendar.

Creation Purpose:
The event was founded by Australian music promoter and entrepreneur, Paul Piticco in 2001. Piticco is the co-founder of Secret Sounds, a music promotion company that has been responsible for bringing some of the world's biggest acts to Australia, including Coldplay, Radiohead, and Foo Fighters. Piticco created Splendour In The Grass as a way to showcase the best in Australian and international music and create a festival that would be a cultural highlight for music fans.

Piticco's vision for Splendour In The Grass was to create a festival that would bring people together and showcase the best in music and arts.

Fun Facts:
The festival's name is inspired by the poem "Ode to a Nightingale" by John Keats, which includes the line "And singing still dost soar, and soaring ever singest."

In 2020, the festival was canceled due to the COVID-19 pandemic. However, Splendour In The Grass announced a virtual festival called "Splendour XR," which took place in July 2021 and featured performances from over 50 artists.

The festival is a major economic contributor to the local communities where it is held, with an estimated $23 million AUD in economic impact generated in 2019.

Impact on the Music Industry:
The festival has a reputation for showcasing up-and-coming artists before they become mainstream. Some notable acts who have performed at Splendour In The Grass early in their careers include Lorde, Arctic Monkeys, and Florence and the Machine.